Digital Marketing Management Academy

Become a complete Digital Marketer with all the Skills needed in one course

Get a CLEAR DIRECTION, a STRUCTURE and a way to MEASURE your marketing. Whether you own a business, manage a marketing campaign or want to start a company we teach you how to get the best from your marketing efforts.

WHAT WILL YOU LEARN?

  1. Plan, Deploy, Manage, Audit your Digital Marketing Activity
  2. Learn which KPI's are essential
  3. Do Not waste time: Focus on Best Practices
  4. Write, Engage, Optimze, Convert
  5. Improve your Digital Marketing RO

This bundle will include the following courses:

  1. Google Analytics 4 - GA4 [New]
  2. Facebook Marketing: How To Write the Perfect Post
  3. Facebook Marketing: How to Use Groups Effectively
  4. Conversion Rate Optimization
  5. Web Copywriting
  6. Web Analytics
  7. Email Marketing
  8. Social Media Channels
  9. SEO - Search Engine Optimisation
  10. Web Usability and User Experience (UX)
  11. PPC - Pay Per Click
  12. Content Marketing
  13. Campaign Planning
  14. Digital Research
  15. Social Media Strategy


What people say about us:

"I have been doing digital marketing for a couple of years and wanted to cement my knowledge of the discipline. This course has helped me gain a deeper understanding of the different channels and techniques of digital marketing as well as the need to focus on the customer when developing a strategy. The lectures are well structured, easy to digest and provide a connect all the dots quite brilliantly."


"Very useful course with many concrete examples reflecting the theoretical discussion, very engaging and "up-to-date" material. The explanation is in a simple yet very clear and effective way. Great!"


Courses Included with Purchase



Web Copywriting
How to craft successful digital copy from scratch right through the drafting and editing stages.​
Andrew Lioyd Gordon
$67
Web Analytics
An overview of the key ideas and web analytics processes.
Andrew Lioyd Gordon
$67
Email Marketing
Learn how the elements of Email Marketing work together, discover how to form strategies, set realistic targets and design engaging email content
Andrew Lioyd Gordon
£49
Social Media Channels
Tactics, tools and training to leverage social media for business success
Andrew Lioyd Gordon
$67
SEO - Search Engine Optimization
Focus on on-site and off-site optimization, link building and latest social network influence on ranking
Andrew Lioyd Gordon
$67
Web Usability & User Experience (UX)
How to build a forceful and efficient website and boost your clients' satisfaction
Andrew Lioyd Gordon
$67
PPC - Pay Per Click
Learn to use keywords and adverts to boost your return on investment
Andrew Lioyd Gordon
$67
Content Marketing
How to create what the audience is looking for.
Andrew Lioyd Gordon
$67
Campaign Planning
The act of putting togheter a strategy for your marketing activity.
Andrew Lioyd Gordon
$67
Digital Research
A professional approach to supporting marketing decisions with well grounded information
Andrew Lioyd Gordon
$67
Social Media Strategy
A new and highly practical Social Media for Business Growth will give you actionable tips and ideas so that you make the most of social media
Andrew Lioyd Gordon
$67
Conversion Rate Optimisation
How to encourage more web visitors to stay on a website and how to create more enquiries, leads and sales from the web.
Andrew Lioyd Gordon
$97
Facebook Marketing: How to Write the Perfect Post
Reach Millions with NO Advertising!
Gabrielle Edards
$97
Facebook Marketing: How to use Facebook Groups
Master Facebook Groups to engage with potential customers, strengthen your brand and reinforce your online presence
Anabelle Romo
$97
SEO: Fast-Track
How to get the essentials rights and understand the new rules
Nick Day
$97
Digital Campaign Planning Toolbox
Learn about SEO, Blog, Content Marketing, Digital Pr, Social Media Management, Campaign Planning and Monitoring
Nick Day
$97
Content Marketing & Digital Customer Journey
Master how content marketing can support digital marketing activities
Nick Day
$97
Social Media Marketing: A Strategic View
Explain the business value of social media and how can support other digital media
Nick Day
$97
Google Analytics 4: GA4
Learn how the new GA will help you to reach your goals
Nick Day
$99

Original Price: $1,497


SOME MORE REVIEWS:


Super Course Also For Professional Digital Marketers *****
"Having already spent several years working in social and digital marketing, I was skeptical as to what I could learn from an online course. Not only was I pleasantly surprised, but even as a seasoned professional, I left the class having not only received information that supported my professional practices but also with NEW information. Not only was the course extremely thorough, but it is also chalk-full of useful and pertinent information that a modern social media professional can utilize; whether you've been in the game for years or you're a beginner. I especially enjoyed the additional resources listed by the instructor for further reading and fully plan to give them a go. Last, I would also like to touch on the fact that not only will YOU learn from this course, but you will also receive important facts about the business that you can pass along to your customers or employers; especially if they are unsure of the importance social media and digital media play in present day marketing. All in all, I would definitely recommend this course to anyone looking for full knowledge of the subject and work well in a self-paced environment".
Great Overview on the most important Aspects of Digital Marketing Management *****
"Mr Gordon has structured the Digital Marketing Management course very well. Starting each lecture off with the history of the specific topic I found it easy to jump in and follow up on the information afterwards. As a newcomer in the Marketing business I believe this particular course to be very essential and a must-watch to have a good foundation set of skills. I liked the language, choice of words and speak patterns as well as his body language. Mr Gordon made it really easy for me to open up while watching and absorbing the knowledge that was thrown at me. It is really great to have the course slides available to check a certain topic afterwards. I’ve come to believe that Mr Gordon is an absolute expert in Marketing and has learned everything that came up with the years with eager interest. He now shows his students that he really wants to share his knowledge and expertise. This course covers the most important aspects of Digital Marketing Management with a good ratio of Input and Durance. Since this has been my first course on Oxford Learning Lab, I am thrilled with the opportunity of getting input on a regular basis. In a world that turns so quickly, staying up to date is really important and getting new insights and perspectives can be essential to a business. I would like to thank Mr Gordon for this excellent course and recommend it to any other student willing to learn!"

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Your Instructor


Oxford Learning Lab
Oxford Learning Lab

Oxford Learning Lab is an online provider of Marketing & Business Strategy education. We now have more than 40000 happy customers worldwide!

All the courses have been created under the supervision of Oxford College of Marketing, a Chartered Institute of Marketing (CIM) center of excellence. Each course has been developed in collaboration with leading experts who have proven academic or consultancy experience in their field. You can find them working on MBA and University programs with establishments like Wharton, Madrid, Cranfield, Warwick, Aston, and Portsmouth to mention just a few. Some of them consult for FTSE 100 and Fortune 500 companies.

Our courses have been created to help you to quickly grasp complex marketing concepts, from Marketing Planning and Segmentation to Social Media Marketing and Analytics, to mention a few.

All the courses are divided into bite-size chunks of information that are easy to absorb. This means if you do not have enough time, you will find that by dipping in and out of the videos a few minutes each day, whenever you can, your understanding of marketing will be transformed.


Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.