Get a CLEAR DIRECTION, a STRUCTURE and a way to MEASURE your marketing. Whether you own a business, manage a marketing campaign or want to start a company we teach you how to get the best from your marketing efforts.
WHAT WILL YOU LEARN?
This bundle will include the following courses:
What people say about us:
"I have been doing digital marketing for a couple of years and wanted to cement my knowledge of the discipline. This course has helped me gain a deeper understanding of the different channels and techniques of digital marketing as well as the need to focus on the customer when developing a strategy. The lectures are well structured, easy to digest and provide a connect all the dots quite brilliantly."
"Very useful course with many concrete examples reflecting the theoretical discussion, very engaging and "up-to-date" material. The explanation is in a simple yet very clear and effective way. Great!"
SOME MORE REVIEWS:
"Having already spent several years working in social and digital marketing, I was skeptical as to what I could learn from an online course. Not only was I pleasantly surprised, but even as a seasoned professional, I left the class having not only received information that supported my professional practices but also with NEW information. Not only was the course extremely thorough, but it is also chalk-full of useful and pertinent information that a modern social media professional can utilize; whether you've been in the game for years or you're a beginner. I especially enjoyed the additional resources listed by the instructor for further reading and fully plan to give them a go. Last, I would also like to touch on the fact that not only will YOU learn from this course, but you will also receive important facts about the business that you can pass along to your customers or employers; especially if they are unsure of the importance social media and digital media play in present day marketing. All in all, I would definitely recommend this course to anyone looking for full knowledge of the subject and work well in a self-paced environment".
"Mr Gordon has structured the Digital Marketing Management course very well. Starting each lecture off with the history of the specific topic I found it easy to jump in and follow up on the information afterwards. As a newcomer in the Marketing business I believe this particular course to be very essential and a must-watch to have a good foundation set of skills. I liked the language, choice of words and speak patterns as well as his body language. Mr Gordon made it really easy for me to open up while watching and absorbing the knowledge that was thrown at me. It is really great to have the course slides available to check a certain topic afterwards. I’ve come to believe that Mr Gordon is an absolute expert in Marketing and has learned everything that came up with the years with eager interest. He now shows his students that he really wants to share his knowledge and expertise. This course covers the most important aspects of Digital Marketing Management with a good ratio of Input and Durance. Since this has been my first course on Oxford Learning Lab, I am thrilled with the opportunity of getting input on a regular basis. In a world that turns so quickly, staying up to date is really important and getting new insights and perspectives can be essential to a business. I would like to thank Mr Gordon for this excellent course and recommend it to any other student willing to learn!"
Oxford Learning Lab is an online provider of Marketing & Business Strategy education. We now have more than 55000 happy customers worldwide!
All the courses have been created under the supervision of Oxford College of Marketing, a Chartered Institute of Marketing (CIM) center of excellence. Each course has been developed in collaboration with leading experts who have proven academic or consultancy experience in their field. You can find them working on MBA and University programs with establishments like Wharton, Madrid, Cranfield, Warwick, Aston, and Portsmouth to mention just a few. Some of them consult for FTSE 100 and Fortune 500 companies.
Our courses have been created to help you to quickly grasp complex marketing concepts, from Marketing Planning and Segmentation to Social Media Marketing and Analytics, to mention a few.
All the courses are divided into bite-size chunks of information that are easy to absorb. This means if you do not have enough time, you will find that by dipping in and out of the videos a few minutes each day, whenever you can, your understanding of marketing will be transformed.