Market Research can be defined as the study to select all relevant items of information that can be used for decisions regarding the products, distribution, effectiveness of advertising and promotional techniques and the assessment of the company's overall position. it aims at a more limited scope of analysis, being rigidly connected to the identification of market information of a particular good. All these principles can be applied to the digital version of Market Research which is known as Digital Research.
WHAT WILL YOU LEARN?
Andrew Lloyd Gordon helps organisations build modern, multi-channel, digital marketing systems by ATTRACTING prospects to their web presence, CONVERTING them into enquiries, leads and sales and RETAINING them for increased profitability, so that they will REFER your organisation to others.
More specifically, Andrew can show you and your teams how to grow the number of visitors to your website, save money with web marketing and gain a deeper understanding of your web analytics.
As well as improve the impact of your Social Media campaigns and demonstrate ROI from online marketing. Andrew is a qualified professional marketer with 14 years of digital experience and has launched, managed and promoted every type of website.