The act of putting togheter a strategy for your marketing activity.
Learn about ChatGPT for Marketing
Create Amazing Prompts, Social Media Posts, Marketing Research, Lead Generation, Personalization
Understand the differences between the two AI models
How to create what the audience is looking for.
Master how content marketing can support digital marketing activities
How to encourage more web visitors to stay on a website and how to create more enquiries, leads and sales from the web.
Learn about SEO, Blog, Content Marketing, Digital Pr, Social Media Management, Campaign Planning and Monitoring
Essential Digital Marketing Skills to Create a Winning Strategy
Learn about SEO, Blog, Content Marketing, Digital Pr, Social Media Management, Campaign Planning and Monitoring
Master Digital Marketing: SEO, Google Analytics4, Optimization, Social Media, PPC, Email, WebCopy, UX, Content Marketing
Master How to Create Amazing Digital Strategies
Everything you need to know to create a great Digital Strategy
A professional approach to supporting marketing decisions with well grounded information
Learn E-commerce as a Business Model
A clear idea on Email marketing and on all the processes that should be followed. How to write in a more persuasive way to attract customers...
Reach Millions with NO Advertising!
Master Facebook Groups to engage with potential customers, strengthen your brand and reinforce your online presence
Unlock the power of data-driven decisions
How to get the best from GenAI for Text, Images, Videos, Optimization, Data Driven decisions
Learn how the new GA will help you to reach your goals
In this course we will cover: • Introduction to Martech • The Necessity of Martech in Modern Marketing • Case Studies of Marketing Failures • Impact of Neglecting Martech • Extracting Learnings from Failures • Strategies for Effective Martech Integration • Future of Martech in Marketing
A masterclass from the world's foremost expert
Understand how ChatGPT and AI can work for Marketing
Start learning today top Marketing Strategy courses
A Guide to Key Account Management
How to manage big, powerful customers profitably
The very foundation of successful marketing
a MUST for all marketing executives who want to be accepted in the boardroom
Where to start, how to do it and how to benefit from marketing planning
A professional approach to supporting marketing decisions with well grounded information
Ten incredibly powerful lessons in learning how to master the fundamental strategic concepts both quickly & effectively
Master Marketing Strategy, Digital Marketing, Communication & Branding. Get Access to all our 42 Marketing Professional Business Courses in one place.
Ten crucial questions CEOs and CFOs are asking their marketing colleagues, and the answers they should be receiving.
Understand the tools and implement a winning strategy
Empowering Creativity and Connection
Empowering Creativity and Connection
Learn to use keywords and adverts to boost your return on investment
Build a compelling and authentic personal brand that propels your professional aspirations forward.
How To Quantify the Real Value You Provide
How to get the essentials rights and understand the new rules
Strategies for Growth, Engagement and ROI
Explain the business value of social media and how can support other digital media
powerful mix of rich customer data, flexible marketing platforms and the chance to get ahead of your competitors.
A new and highly practical Social Media for Business Growth will give you actionable tips and ideas so that you make the most of social media
Defining markets and segments, setting marketing objectives and strategies, advertising and sales promotion strategies, and price and sales strategies
Master key terms: ESG, CSR, Net-Zero, Circular Economy, Ethics, Diversity, Inequality, Triple Bottom Line, Climate Risks
This course explores the delicate balance between leveraging AI in marketing and maintaining consumer trust. The discussion highlights the impact of AI on marketing campaigns, the consumer experience, and industry expectations. Two case studies are presented: one on how AI-generated content led to misinformation in politics and another on how Sephora successfully enhanced consumer experience with AI. Key statistics on consumer perceptions of AI highlight the challenges and opportunities for marketers. The video emphasizes the importance of responsible AI integration, focusing on data privacy, transparency, and ethical considerations to enhance customer trust and experience.
The Role of Brands in Creating Value - Essential Courses
Create superior company value using Strategic Marketing
Master TikTok Viral Capabilities