This course will cover all the strategy aspect related to Pay Per Click advertising. You will end up understanding how to define the right keywords, write the winning advert and use all the techniques to lower your price and increase ROI.
WHAT WILL YOU LEARN?
Andrew Lloyd Gordon helps organisations build modern, multi-channel, digital marketing systems by ATTRACTING prospects to their web presence, CONVERTING them into enquiries, leads and sales and RETAINING them for increased profitability, so that they will REFER your organisation to others.
More specifically, Andrew can show you and your teams how to grow the number of visitors to your website, save money with web marketing and gain a deeper understanding of your web analytics.
As well as improve the impact of your Social Media campaigns and demonstrate ROI from online marketing. Andrew is a qualified professional marketer with 14 years of digital experience and has launched, managed and promoted every type of website.