If you want to find that dream job and find a way to get there then this is the course for you.
Based on our highly successful workshop, this course will help you understand:
We will borrow the best thinking from sales & marketing to help you do things differently.
The course is divided into 10 Lectures that cover essential topics like how to:
Moreover, the course is filled with practical templates so you can apply the ideas to your own situation.
It is led by Edmund Bradford, who has over 25 years experience in industry and academia.
This course will help you get more control of your future career, to grow in the right direction and increase your chances of personal happiness.
Edmund Bradford is an author and entrepreneur who has co-founded successful consultancies in strategic marketing and key account management. This includes Malcolm McDonald Marketing Ltd. which he co-founded with Professor McDonald. He is also a Director and co-founder of Market2win Ltd. which produces simulation games to teach students and executives about market strategy. Market2win was named as a Finalist in the 2010 Marketing Excellence Awards by the UK’s Chartered Institute of Marketing.
Ed has been involved with implementing strategic initiatives around the world for over 20 years, acting as both a consultant and senior executive. He has also written extensively on the subject of implementing key account management programs and co-authored Marketing Navigation, How to keep your your marketing plans on course (Bradford, Erickson and McDonald).
In addition to his work with business schools, his company experience includes work with Brussels Airlines, Compass Group, GlaxoSmithKline, Jones Lang LaSalle, Lucas Aerospace (now Goodrich), Lloyds TSB, Parker Hannifin Corporation, United Utilities and a host of small enterprises.
He holds an MBA from Warwick University, England